Climate Art

Proactive

Art is historically a powerful form of communication

INSIGHT
Climate change is hard to visualise as its most severe long-term impacts are potentially decades away

IDEA
Why not show what climate change looks like through art?

EXECUTION
Imagine how Van Gogh would paint todays smoggy sunsets, or how Cezanne would depict massive deforestation. To reveal how much
the overpopulation and pollution have changed our natural world let’s repaint iconic landscape paintings in a contemporary setting

By showcasing the effects of climage change through AR technology we create a global campaign.


ART EXAMPLES


CREDITS
Copywriter: Ted Brearley
Art Director: Tobias McCullagh